ARQ Typeface
Typeface - 2023
Reviving Vernacular Typography.
The idea was drawn towards condensed sans-serif typefaces that can be found in vernacular signage on old shops, hotel, and offices in and around Malaysia. Since the signage had limited characters, my challenge was to recreate, revive, and/or refine the letters into a complete typeface.
Vernacular typography gave depth to what the shops, hotels, or offices were like. They served as a reflection of the community in an area. As someone from Seremban, the town was filled with vernacular signage that has always been captivating to me.
Typeface Application.
